Challenge - Identifying Right Channel for Paid Marketing
Pandit Ujjwal is a budding astrologer with a passion for healing people. Ujjwal wanted to promote his astrology services through paid advertising but was unsure which channel to opt for and needed help to execute the campaign.
How Fractional CMO helped Ujjwal Astro gained a digital foothold by means of Facebook Ads
Ujjwal Astro reached out to Fractional CMO to create a promotional strategy for its astrology services.
After researching various social media channels, we decided Facebook would be the perfect platform to conduct a paid ads campaign. With almost 1.2 billion users, Facebook provides an extensive reach so businesses can attract their target audience.
Our team designed and implemented a comprehensive website that also acted as a landing page. We also created a series of ad creatives and ad copies around Ujjwal Astro’s astrological services.
Our team of digital marketing experts utilized the incredibly precise targeting that Facebook provides to drive high quality leads to our client’s page. We designed a well-orchestrated strategy for the paid ads plan with our keyword analysis, ad research, and ad optimization approach to generate leads that matter for Ujjwal Astro.
A glimpse of Ad Creatives
The Results?
