Challenge: Set up Marketing Operations and Build a Sales Pipeline
Techolution had difficulty building its sales pipeline, so they recruited the help of our marketing experts to help them resolve this issue.
How Fractional CMO built a strong inbound lead pipeline within a month
Our expertise in HubSpot and SaaS landscape enabled Techolution to translate its strategies into high-performing campaigns. Our team created landing pages, workflows, A/B Testing for social ads and email campaigns.
Fractional CMO also built a database of 3000 leads for Techoultion to contact through email marketing. We also conceptualized and launched digital advertising campaigns on Google, Twitter, and Linkedin. Our efforts helped Techolution generate lead volume at a rapid pace.
The Results?
Thanks to the eclectic combination of email, search and display marketing, Techolution saw a rise in leads. A glimpse of the campaign results:
- 140+ SQLs in a month
- 40% increase in website traffic
- 60% reduction in Cost Per Lead
